2015 Spring/Summer

Japan, Global

LifeWear 2015 S/S Press Preview

Focusing on the concept of LifeWear, the 2015 Spring/Summer Press Preview was held in Paris, New York and Tokyo, showcasing the upcoming essential items for the season.

As a new approach, a printed booklet was created with stylings that appealed to UNIQLO’s global audience. Press kits, printed and digital invitations were designed for all three cities.

Season Look Book
Print & Digital Invitations

Press Kit

Ayu Yamaguchi